About Pavillon 54

Pavillon 54’s magazine is a space for discovery, learnings and dialogue on Modern and Contemporary Art from Africa and its diaspora. Through articles, interviews, editorial coverage, videos, exhibitions and experiences, the Pavillon 54 community will learn, be informed and involved in current events in the African art world.

  • Victoria Rogers for CULTURED MAGAZINE [1] © CHRIS WAGGONER
    Victoria Rogers for CULTURED MAGAZINE [1] © CHRIS WAGGONER

    One of the biggest misconceptions about collecting art is that you must be very wealthy to do so. However, this is simply not the case, as there are plenty of emerging artists and art markets to invest in at affordable prices. Art from Africa and its diaspora is one such example, as its market is still developing rapidly. Collectors can obtain artworks of great quality and investment value at lower prices, and therefore not only contribute to the growth of an incredible movement of artists, but also add an artwork to their collections that is expected to grow in value.

     

    But diving into the art world and the art market can be a mammoth task. What are the best ways to begin your forays into the art world without breaking the bank, and where can you start? We list some of our top tips for starting an art collection on a budget.

  • Art Styles

    An Introduction to Popular African Art
    Amoako Boafo's Aurore Iradukunda, 2020
    Amoako Boafo's Aurore Iradukunda, 2020

    Art historians and artists of African descent have long highlighted the platitudes of the term ‘African art’. Typically, in the canon of art history, African art has been reduced to masks, votive figures, weapons or tapestries. However, curators, African art historians, and creators have been fighting against this one-dimensional view of African cultural output, in the aims of presenting a diverse and rich African arts scene, as variegated and unique as there are as many countries on the continent.

     

    Here at Pavillon54, one of our main missions is also to educate and promote the incredible assortment of artistic styles and techniques that can be found in modern and contemporary African art. We’ve highlighted seven popular art styles that are worldwide and universal, already well-integrated in the art historical canon, but here we are presenting it with a unique African twist. How have modern and contemporary African artists contributed to these popular artistic movements, and who are the key players? Read on to discover more!

  • What is Cultural Appropriation and its Relation to African Art?

    If you look at certain industries and social media in the past few years, ‘cultural appropriation’ seems to have become a hot topic, particularly in the fashion and music spheres. For all the talk of cultural appropriation, however, it is difficult to pinpoint what exactly cultural appropriation is, and how it can affect everything from the African art market to our individual, day-to-day lives.

  • Why Pavillon 54?

    A word from Dana Endundo Ferreira, Founder of Pavillon 54, about building the global technology platform for African creativity
    by Dana Endundo Ferreira
    Dana Endundo Ferreira, CEO & Founder @ Pavillon54
    Dana Endundo Ferreira, CEO & Founder @ Pavillon54

    A word from Dana Endundo Ferreira, Founder of Pavillon 54, about building the global technology platform for African creativity