What can you expect from buying art online?
It is undeniable: online art sales continue to grow. According to the ‘Hiscox online art trade report 2018’, the amount of art bought online has shown consistent growth over the past five years. In addition to this, 79% of young art buyers (under the age of 35) expressed that they use social media, especially Instagram, to discover new artists, and 32% of buyers said that social media had a significant impact in their decision to purchase art. This consistent increase in online methods of scouting the art market demonstrates that purchasing art digitally is becoming more prolific. Artech start-ups pioneered the way for making means of buying and selling art online easier and more convenient than ever, however we are also seeing traditional art institutions incorporate online methods of buying art. Regardless of whether one prefers to go with young, innovating start-up companies, or massive auction houses with decades of legacy, therefore, it is irrefutable that art e-commerce is a crucial facet of the future of the art market. Here are three benefits of buying art online that have spurred on this revolution.
Why is African Contemporary Art trending (and why should you buy now)?
Didier Claes booth, AKAA Art Fair, Paris, November 2019 For all the talk of the ‘African Art Boom’ in recent years, it isn’t always evident why is African contemporary art trending and what this boom entails, how it came to be, or what the future of the African art market is. Before investing in […]